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Trainings & workshops 2012

 


About this course on IGD Academy website
07 March 2012 Riga

Workshop: Shopper engagement 
(IGD UK)

Place:  Tallink Hotel Rīga, Elizabetes street 24, LV-1050, Riga, Latvia
Price: ECR Baltic members: Euro 400 | non members: Euro 600 + 22% VAT

Learn more, workshop details (1 Day, in English) Discover how to put the shopper at the heart of brand, category, retail and commercial decision making with this comprehensive and practical one day workshop. You'll learn about the shopper journey, explore different research methods and develop techniques to improve shopper engagement.

Please register before 5 March 2012.

Register here!

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08 March 2012 Brussels (Map)

Consumer & Shopper Journey Framework training

Proposal for a “Train the Trainer” session for ECR NI Project Managers and Demand Committee members (i.e. for ECR Baltic Category Management Working Group members only!).

If you are ECR Baltic member, join ECR Baltic working groups, here!

PROGRAMME :

1. Understanding and Using the C&SJ Framework
A. Why a Shopper-based Business Planning Approach makes sense in today’s business environment
B.Overview of the Consumer & Shopper Journey Framework and its Key Components
C. A Roadmap for Successful Implementation and Use of the Framework
D.Examples of the use of the C&SJ Framework in Shopper Marketing, Brand Management and Category Management  and Trade / Customer Marketing business methods
2. Training on the pilot process with a retailer & manufacturer
3. “Share and re-apply” group membership to continuously build the knowledge across Europe

Please contact: Edgars Pentjuss (+37126546645) info@ecr-baltic.org
Download ECR Europe C&SF blue book, here!
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About this course on IGD Academy website

14 March 2011 Riga

Workshop: What do retailers want from your supply chain?


Place: Tallink Hotel Rīga, Elizabetes street 24, LV-1050, Riga, Latvia
Price: ECR Baltic members: Euro 400 | non members: Euro 600 + 22% VAT

Limited to 20 participants, please register before 13 February 2011.

Learn more, workshop details (1 Day, in English) This one day workshop explores the needs of retailers, and how suppliers are responding to develop a customer centric supply chain strategy. You'll learn about grocery supply chain developments, understand key retailer supply chain strategies and discover how to deliver unrivalled service to your customers. This workshop is designed for individuals who are established members of the supply chain team or are responsible for managing customer relationships. It is ideal for those that are interacting or plan to interact with retailers and need to understand their customer.  

Please register before 12 March 2012.

 Register here!

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07-08 November 2012

Vote for ECR Baltic Forum City 2012 on our FB page!

Vote for ECR Baltic Forum City!

Learn more about the ECR Baltic Forum 2011, below:

About the Forum | Presentation downloads | Agenda | Official Program Speakers | Sponsors | Investment opportunities | Feedback Form

Follow us on Social Media:

Facebook | Twitter | LinkedIn | Flickr | Draugiem.lv | Mobile

 

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Past Events:

09-10.10.2011 ECR Baltic Forum & Market Place

15.09.2011 GS1 eCom (EDI) for retail and ECR Baltic EDI working group meeting

08.09.2011 IGDs Promo workshop, Jurmala

07.09.2011 RTI standardization and pooling for Dairy, Riga Food Fair

06.09.2011 Pallets Quality Assessment Working Group Meeting, Vilnius

13.07.2011 IGDs Introduction to Supply Chain workshop, Riga

16.06.2011 Category Management Basics, Riga by Focusit Finland

 

 

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